Based on Han Solo’s character from Star Wars, the leadoff sneaker from 2010 Fall Star Wars collection is the SL72, executed in carbonite-like leather upper with garment details.

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Along with the immaculate details adidas put into this shoe, it also comes with a unique left shoe shell, made of chrome-like plastic for displays purposes (the cover is only for the left shoe).

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Now available in our Georgetown Showroom, and MAJOR Online Shopping Channel.

*on-site photos by Will Dyer, studio shots courtesy of adidas America

When an iconic sneaker comes back out to a glorious retro launch, there’s nothing better than paying tribute to that icon with a classic New Era fitted that brings out the best in that iconic design.  So when we found out that the Air Max 90 Infrared was getting ready for its return this summer, we went to the drawing table to make that iconic fitted that perfectly defines our respect for its contribution to our style & culture.

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Just like the Air Max 90, we bring you a classic, clean grey & black wool fitted, with Infrared Trinity (w/ black outline), and NE flag.  Everyone loves a simple clean fitted right?

But, we felt that it won’t be a true tribute to the classic, without us taking a part of the Air Max 90 DNA and putting our own spin to it on the back!

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We took the rear lateral quarter design that’s unique to AM90, and produced the MAJOR version of it for the back embroidery on the fitted.  A recognizable reminder of the classic icon from the illustrious history of our sneaker culture.

This fitted is available in our Georgetown Showroom, as well as the MAJOR Online Shopping Channel (http://store.majordc.com)

So don’t get left behind on this classic, as it’s already flying off the shelves (those that follow us on Twitter got the news early).  And don’t forget to pick up the Infrared 90s in Adults to Toddler sizes to put the whole family in one of the most classic kicks of our time!

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All pics by our new staff photographer, Will Dyer.

Another limited edition G-Shock collab from our boys in Hawaii.  In4mation brings you The Glide 6900 in battleship grey, complete with “Hang Loose” shakas hand gesture proudly displayed during the illumination on this special collab piece!

Designed to reflect the laid back & water sports rich lifestyle of Hawaii, this collab is sure to be one of the most coveted G-Shock watches out.  After 3 great 5600 Glide collab styles, In4mation boys have decided to go with this popular 6900 model, which sports a bigger bezel and more prominent function controls.  And not to leave you out there with nothing to match, In4mation also brought out these 2 logo t-shirts, perfectly made to compliment this watch.

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Look for more great product to come from In4mation, as MAJOR will be launching their Fall collection soon!

Saturday, July 10th is the official launch date of the adidas Consortium x Nelson Mandela 46664 Charity adicup Herzo Pack.

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This special package is a design collaboration between adidas Consortium group and Nelson Mandela’s charity group 46664 to honor the role of South Africa as the World Cup host this year.

This pack contains the Votary shoes, a black leather bag, a jersey, and a limited edition soccer ball that has been used as the match ball at all of the adicup tournaments globally this year.

The shoes are done in an iconic black leather with white accents, and contains all the features that are standard in the other regional packs which include rubberized midsole and segmented toe. The jersey is predominantly black with a 46664 logo stiched on the arm, as well as the ‘hand’ logo embroidered on the chest. The tournament ball is black with white detailing, featuring the hand logo again, the adicup 2010 logo and the Tango logo.

Available at MAJOR on Saturday, July 10th on a first come, first served basis, and will only be sold together as a package.  Phone orders will be taken after 12 noon.

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For this special holiday weekend in DC, the crew at MAJOR has decided to launch a very special rendition of one of our most popular designs ever.  Last year, when we released the original NeverMinor 59Fifty, the response was simply amazing.

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The old school style front embroidery, executed in Glow-In-The-Dark White, along with the Trinity back embroidery in black & white makes this a must have for this summer.

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Available on July 2nd, at both the showroom & the MAJOR Online Shopping Channel.

Arriving now at MAJOR, it’s the highly anticipated follow up to the collaboration between Converse and Takahiro Miyashita’s Number (N)ine label.

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Converse worked closely with Takahiro to create his interpretations of the Chuck Taylor All Star and One Star shoes, which Takahiro considers “authentic and permanent”. Taking a hybrid approach, Takahiro chose to incorporate the asymmetrical lacing of the 1970 and ‘80s era Converse Odessa shoe into his design. The Odessa shoe, which was originally designed for running, was super innovative for its time and a shoe from the Converse archives that Takahiro has long admired.

The collection includes an oxford version of the Chuck Taylor All Star shoe with premium deer skin, black shag suede uppers, asymmetrical lacing and a metallic black star on the shoe’s heel. A One Star version is also available in premium deer skin black shag suede uppers, asymmetrical lacing and a black metallic star on the shoe’s heel.

This is an extremely limited (less than 300 pairs for the US) Converse release.

Chuck Taylor OX Asymmetrical Number (N)ine:

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One Star 74 Asymmetrical OX Number (N)ine:

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US Men’s Whole Sizes 7 through 12 only.  Also available soon online at http://store.majordc.com.

Converse First String program is an exclusive collection of timeless classics from the original iconic American footwear brand.  Only available in handful of locations that cater to those that appreciate simplicity and execution over hype, this program kicked off with the release of Chambray Chuck Taylor OX models in Moonlight Blue & Black, along with Matchpoint Suede OX models in Black & Parchment.

For the 2nd batch of the release, Converse First String Standards presents Chambray Chuck Taylor OX in Light Purple (Lavender) colorway:

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Limited to 500 pairs, this chambray Chuck Taylor is perfect for a lazy summer afternoon.  Great with a pair of seersucker or light khaki shorts, this is a necessity, not an option for your summertime kick game.

Next up, First String Standards presents Matchpoint OX in Rio Red suede:

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Once again, executed to perfection with premium suede material & minimal branding, this heritage classic tennis model is another ideal summer casual shoe.  Even more limited at 300 pairs, this Matchpoint is sure to turn heads everywhere you go.

Both available now at MAJOR Georgetown Showroom & MAJOR Online Shopping Channel (http://store.majordc.com)

To commemorate the 2010 FIFA World Cup™, adidas’ 9th annual FANATIC soccer tournament in New York City was taken global with a new name – adiCup, 2010 FIFA World Cup™ edition.

A special edition adiCup 2010 Consortium pack has been created for each of the host cities, including a soccer jersey, bag and a Votary trainer in honor of the games. Consortium represents adidas’ top tier footwear concept, focused on exclusive and limited edition product creations, and is distributed through select premium streetwear boutiques worldwide. Featured designs will include a Japan pack from MASTERPIECE x houyhnhnm, a Germany pack from No74 x Highsnobiety.com, and a UK pack from No6 x EXIT Magazine, all to be released on Saturday, June 12th.  A USA pack from UNDFTD x arkitip Magazine will release near end of July. A South Africa Final Pack, “46664″ as in the prisoner number of Nelson Mandela, will also be released in mid-July with proceeds benefitting Mandela’s 46664 foundation. 46664 is the global fundraising vehicle for the Mandela charities designed to inspire individual and collective action towards a better world for everyone. The 46664 Pack will contain a soccer jersey, bag, an official Tango gameball and boot.

Here are the first 3 releases that will be available at MAJOR on Saturday, June 12th:

UK Pack by No. 6 x EXIT Magazine:

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adidas adiCup Votary UK by No6 & EXIT

adidas adiCup Votary UK by No6 & EXIT (1) adidas adiCup Votary UK by No6 & EXIT (2) adidas adiCup Votary UK by No6 & EXIT (3)

adidas adiCup Votary UK by No6 & EXIT (7) adidas adiCup Votary UK by No6 & EXIT (4) adidas adiCup Votary UK by No6 & EXIT (5)

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Germany pack from No74 x Highsnobiety.com:

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adidas adiCup Germany by No74 & Highsnobiety

adidas adiCup Germany by No74 & Highsnobiety (1) adidas adiCup Germany by No74 & Highsnobiety (2) adidas adiCup Germany by No74 & Highsnobiety (3)

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adidas adiCup Germany by No74 & Highsnobiety (7) adiCup_Germany_Jersey_detail1 adiCup_Germany_Jersey2

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Japan pack from MASTERPIECE x houyhnhnm:

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adidas adiCup Votary Japan by H & MASTERMIND

adidas adiCup Votary Japan by H & MASTERMIND (1) adidas adiCup Votary Japan by H & MASTERMIND (2) adidas adiCup Votary Japan by H & MASTERMIND (3)

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Each package will be sold together as shoe, bag and jersey combination only.  To ensure that you get your desired sizes in both the shoe and jersey, we recommend that you arrive early.

Our latest New Era fitted is a tribute to one of the greatest dynasties in all of sports.  Some choose to call them the Evil Empire, while others call them “The Most Storied Franchise in Sports.”  The new fitted is based on the classic authentic on-field New York Yankees fitted.  And just like the authentic on-field cap, our fitted is made of classic navy performance fabric, complete with black undervisor, featuring large white Trinity embroidery on the front and the new 3 Star Box logo on the back. A navy tonal New Era flag finished out this fitted, but that is not all.

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Available now at MAJOR Showroom & MAJOR Online Shopping Channel.

Puma & Ferrari have a long standing relationship, in which Puma has produced a number of collaborative footwear and apparel bearing the recognizable logo and theme of Ferrari.  Add the performance motorsports enthusiasts from Vancouver, British Columbia, who happen to own a boutique, Livestock, we have a combination of performance (Puma), racing (Ferrari) & lifestyle (Livestock) collaboration project that is Puma Mid Collection. Launching in a very small number of select stores in the world, the Puma x Livestock x Ferrari Mid Collection features 3 Mids with black soles, featuring unique material story for each shoe.

Red Suede Mid:

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Yellow Kangaroo Leather Mid:

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Black Nubuck Mid:

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All 3 models are available in Men’s whole sizes only, US 9 through 12.  Available Saturday, May 22nd at MAJOR Showroom & MAJOR Online Shopping Channel.

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