Back again is the incredible! Due to an extremely popular demand, we had to bring you the Version 2.0 of our “MAJORBACH” 59Fifty, manufactured by the only fitted company that matters, New Era of Buffalo, New York.

MAJORBACH V2.0 brings back the MAJOR alternate logo, inspired by one of the world’s leading luxury automobile companies. For the color scheme, we looked to no other than our favorite luxury leathergoods house from France, as our original version was inspired by the house colors of an Italian luxury leathergoods maker. We also wanted to put some grit in this particular fitted, as we get ready for fall, and we utilized cotton duck canvas material, just like the one’s that make up workman’s jackets and farmers coveralls.

Just like most of our fitteds, the picture doesn’t do justice to the quality and vibrance of the actual product. The front embroidery consists of chocolate brown background, with metallic gold MAJORBACH insignia, and metallic silver outline around it. The back embroidery is our iconic Trinity logo with metallic gold bars and brown stars, while the New Era flag is done in metallic gold to round out this solid offering.

Available now in the showroom, as well as our Online Shopping Channel, be sure to pick one up, as we proceed into fall!

When an iconic sneaker comes back out to a glorious retro launch, there’s nothing better than paying tribute to that icon with a classic New Era fitted that brings out the best in that iconic design.  So when we found out that the Air Max 90 Infrared was getting ready for its return this summer, we went to the drawing table to make that iconic fitted that perfectly defines our respect for its contribution to our style & culture.

Just like the Air Max 90, we bring you a classic, clean grey & black wool fitted, with Infrared Trinity (w/ black outline), and NE flag.  Everyone loves a simple clean fitted right?

But, we felt that it won’t be a true tribute to the classic, without us taking a part of the Air Max 90 DNA and putting our own spin to it on the back!

We took the rear lateral quarter design that’s unique to AM90, and produced the MAJOR version of it for the back embroidery on the fitted.  A recognizable reminder of the classic icon from the illustrious history of our sneaker culture.

This fitted is available in our Georgetown Showroom, as well as the MAJOR Online Shopping Channel (http://store.majordc.com)

So don’t get left behind on this classic, as it’s already flying off the shelves (those that follow us on Twitter got the news early).  And don’t forget to pick up the Infrared 90s in Adults to Toddler sizes to put the whole family in one of the most classic kicks of our time!

All pics by our new staff photographer, Will Dyer.

For this special holiday weekend in DC, the crew at MAJOR has decided to launch a very special rendition of one of our most popular designs ever.  Last year, when we released the original NeverMinor 59Fifty, the response was simply amazing.

The old school style front embroidery, executed in Glow-In-The-Dark White, along with the Trinity back embroidery in black & white makes this a must have for this summer.

Available on July 2nd, at both the showroom & the MAJOR Online Shopping Channel.

Our latest New Era fitted is a tribute to one of the greatest dynasties in all of sports.  Some choose to call them the Evil Empire, while others call them “The Most Storied Franchise in Sports.”  The new fitted is based on the classic authentic on-field New York Yankees fitted.  And just like the authentic on-field cap, our fitted is made of classic navy performance fabric, complete with black undervisor, featuring large white Trinity embroidery on the front and the new 3 Star Box logo on the back. A navy tonal New Era flag finished out this fitted, but that is not all.

Available now at MAJOR Showroom & MAJOR Online Shopping Channel.

Inspired by one of the finest luxury automobile brands in the world, our newest fitted features the brand new MAJORBACH logo in metallic red and green, along with the Trinity hit on the back.

The cap launches at the Georgetown Showroom & MAJOR Online Shopping Channel on Saturday, April 17th, 2010.

And, here’s our good friend, Super DJ Clark Kent with our brand new fitted:

Air Foamposite One in Dirty Copper/Black colorway was the most anticipated release of 2010 so far, and created a mayhem at retail with the last minute shortage of the product everywhere.  Now that you have the Copper Foams, the question remains, what do you wear with your new shiny US Mint colorway kicks?  MAJOR has an answer for that with our latest New Era creation, the Copper “Over & Under” Fitted 59Fifty.

It’s the classic MAJOR New Era with the Trinity & 3 Stars, but we added the twist of having the MAJOR wordmark on the undervisor, thus making this one “Over & Under.”  The embroidery features Metallic Dark Copper threads to ensure that you have the best possible match for your kicks.

Available at the MAJOR Showroom in Georgetown & MAJOR Online Shopping Channel.

Inspired by the greatest running shoe of all time, our creative team embarked on a quest to create the best Neon/Grey/Black fitted to match everyone’s favorite shoe.

This fitted features a 3M reflective grey front panel, a gradient side panel and a reflective applique patch on the rear, inspired by the unique look of the AM95 heel. Inside the rear applique patch, we have featured “major pill” logo embroidery, which is the first time ever that we used all lower case letters for branding.

Further details include a white mesh overlay on the undervisor, over neon yellow surface, as well as an orange MAJOR woven label on the inside – which will accompany all upcoming sneaker inspired releases.

Available now in the Georgetown Showroom & Our brand new Online Shopping Channel 2.0!

The wait is finally over, as MAJOR will give you the first chance to grab the most coveted Space Jams in person, at 12 a.m. (midnight) on December 23rd.  Just to give the last minute Christmas shoppers that extra time to shop, we will be open on December 22nd from 11 a.m. to Midnight.  As clock strike 12, and it’s officially December 23rd, we will sell the Retro XI Space Jam packages, which consist of a pair of Space Jam XI shoes in Grade School or Adult Sizes, and a MAJOR Space Jam 59Fifty Fitted by New Era.  All GS & Adult Sizes will be sold as a package, and there will be no exceptions.

Don’t forget we also have selections from UndrCrwn to match the Space Jams:

Crewneck:

So come get your shop on, wait until midnight, get your Space Jams.. Go home happy and sleep in!

Space Jams are available in Baby Gift Pack, Toddler, Pre-School, Grade School, and Men’s Sizes..

The Hundreds x MAJOR… in our exclusive colorway of Black… TH will be dropping their own exclusive color later.  Big shouts to Bobby, Ben, Scotty, and the rest of the crew!

Mishka x MAJOR “We MAJOR” Printed Fleece Crewneck… Big ups to Ease!

MAJOR Silver & Black Attack 59Fifty Fitted by New Era… Big ups to Shawn!

All available now in store, and via MAJOR Online Shopping Channel!

Thank you for supporting the Only Store That Matters!

We start our 3 year old celebration an hour early tonight, with the MAJOR 3rd Anniversary Sale/Special Release Event at 11 p.m.

Here’s an invitation to all of our extended family, and thanks for keeping us worthy of “The Only Store That Matters!” tagline.

Please keep in mind that the sale lasts 3 hours only, and we are definitely rewarding our core customers who have been with us from day 1, when you lined up for hours to our grand opening!

Thanks from the MAJOR familia for 3 years of support, and here’s to 30 more!